{"id":676,"date":"2025-09-24T09:00:00","date_gmt":"2025-09-24T01:00:00","guid":{"rendered":"https:\/\/ads.pchome.tw\/university\/?p=676"},"modified":"2026-02-24T16:56:47","modified_gmt":"2026-02-24T08:56:47","slug":"pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81","status":"publish","type":"post","link":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/","title":{"rendered":"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u60f3\u5728 PChome \u96f6\u552e\u5a92\u9ad4\u7db2\u8def\uff08RMN\uff09\u5e73\u53f0\u4e0a\uff0c\u900f\u904e\u95dc\u9375\u5b57\u7cbe\u51c6\u89f8\u53ca\u8cfc\u7269\u610f\u5716\u5f37\u70c8\u7684\u7528\u6236\uff1f\u672c\u7bc7\u7d50\u5408 Google Ads \u7684\u9078\u8a5e\u908f\u8f2f\uff0c\u4ee5\u53ca\u6700\u65b0\u4e0a\u7dda\u7684\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u529f\u80fd\uff0c\u5e36\u4f60\u5b8c\u6574\u638c\u63e1\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u4e09\u968e\u6bb5\u898f\u5283\uff0c\u4ee5\u53ca\u5982\u4f55\u4e00\u9375\u62c9\u6eff\u71b1\u641c\u95dc\u9375\u5b57\uff0c\u8b93\u5ee3\u544a\u6548\u7387\u7834\u8868\uff01<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">\u76ee\u9304<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#\u95dc\u9375\u5b57\u5fc3\u6cd5\">\u95dc\u9375\u5b57\u300c\u5b8c\u5168\u6bd4\u5c0d\u300d\u5fc3\u6cd5\uff1aBroad \u2192 Mid-tail \u2192 Long-tail<\/a><\/li>\n\n\n\n<li><a href=\"#PChome-RMN-Ads-\u95dc\u9375\u5b57\u898f\u5283\u4e94\u6b65\u9a5f\">PChome RMN Ads \u95dc\u9375\u5b57\u898f\u5283\u4e94\u6b65\u9a5f<\/a><\/li>\n\n\n\n<li><a href=\"#PChome-RMN-Ads-\u95dc\u9375\u5b57\u898f\u5283\u5be6\u6230\u7bc4\u4f8b\">PChome RMN Ads \u95dc\u9375\u5b57\u898f\u5283\u5be6\u6230\u7bc4\u4f8b<\/a><\/li>\n\n\n\n<li><a href=\"#RMN-\u5ee3\u544a\u95dc\u9375\u5b57\u898f\u5283\u5e38\u898b\u8aa4\u5340\u8207\u89e3\u65b9\">RMN \u5ee3\u544a\u95dc\u9375\u5b57\u898f\u5283\u5e38\u898b\u8aa4\u5340\u8207\u89e3\u65b9<\/a><\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"\u95dc\u9375\u5b57\u5fc3\u6cd5\"><strong>\u4e00\u3001\u95dc\u9375\u5b57\u300c\u5b8c\u5168\u6bd4\u5c0d\u300d\u5fc3\u6cd5\uff1aBroad \u2192 Mid-tail \u2192 Long-tail<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">PChome RMN \u95dc\u9375\u5b57\u5c6c\u300c\u5b8c\u5168\u6bd4\u5c0d\u300d\uff08Exact Match\uff09\uff0c\u53ea\u6709\u4f7f\u7528\u8005\u641c\u5c0b\u8a5e\u8207\u4f60\u8a2d\u5b9a\u7684\u5b57\u4e32<strong>\u5b8c\u5168\u76f8\u540c<\/strong>\u6642\u624d\u6703\u89f8\u767c\u5ee3\u544a\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>\u5206\u985e<\/strong><\/td><td><strong>\u610f\u7fa9<\/strong><\/td><td><strong>\u7bc4\u4f8b<\/strong><\/td><\/tr><tr><td><strong>\u5ee3\u6cdb\u95dc\u9375\u5b57<\/strong><\/td><td>\u78ba\u4fdd\u89f8\u53ca\u6240\u6709\u76f8\u95dc\u8cfc\u7269\u610f\u5716<\/td><td>\u7a7a\u6c23\u6e05\u6de8\u3001\u5faa\u74b0\u6247\u3001\u96fb\u98a8\u6247\u3001\u96fb\u6696\u6247<\/td><\/tr><tr><td><strong>\u7cbe\u6e96\u95dc\u9375\u5b57<\/strong><\/td><td>\u9396\u5b9a\u6d88\u8cbb\u8005\u5e38\u7528\u641c\u5c0b\uff0c\u63d0\u5347\u9ede\u64ca\u8207\u8f49\u63db\u7387<\/td><td>\u7a7a\u6c23\u6e05\u6de8\u6a5f\u3001\u6e05\u6de8\u6a5f\u3001\u7532\u919b\u7a7a\u6c23\u6e05\u6de8\u6a5f\u3001\u9664\u6fd5\u7a7a\u6c23\u6e05\u6de8\u6a5f<\/td><\/tr><tr><td><strong>\u9577\u5c3e\u95dc\u9375\u5b57<\/strong><\/td><td>\u6df1\u5ea6\u6355\u6349\u8cfc\u8cb7\u9700\u6c42\uff0c\u6d41\u91cf\u96d6\u5c11\u4f46\u8f49\u63db\u7387\u6700\u9ad8<\/td><td>\u5c0f\u7c73\u7a7a\u6c23\u6e05\u6de8\u6a5f 4 Pro\u3001\u7c73\u5bb6\u7a7a\u6c23\u6de8\u5316\u5668<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"PChome-RMN-Ads-\u95dc\u9375\u5b57\u898f\u5283\u4e94\u6b65\u9a5f\"><strong>\u4e8c\u3001PChome RMN Ads \u95dc\u9375\u5b57\u898f\u5283\u4e94\u6b65\u9a5f<\/strong><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u6316\u6398\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u6838\u5fc3\u95dc\u9375\u5b57<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5148\u5efa\u7acb\u300c\u5ee3\u6cdb\u300d\u54c1\u985e\u8a5e\uff0c\u518d\u62d3\u5c55\u300c\u7cbe\u6e96\u300d\uff0b\u300c\u9577\u5c3e\u300d\uff0c\u6bd4\u4f8b\u5efa\u8b70\uff1a40% \u5ee3\u6cdb\u300140% \u7cbe\u6e96\u300120% \u9577\u5c3e\u3002<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u4e00\u9375\u5c0e\u5165\u7cfb\u7d71\u63a8\u85a6<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u9ede\u300c<a href=\"#\u7cfb\u7d71\u65b0\u529f\u80fd-\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\">\u95dc\u9375\u5b57\u5efa\u8b70\u66f8<\/a>\u300d\u4e00\u9375\u62c9\u5165\u7ad9\u5167\u71b1\u641c\u95dc\u9375\u5b57\uff0c\u5feb\u901f\u64f4\u5145\u8a5e\u5eab\uff0c\u7bc0\u7701\u4eba\u529b\u3002<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u6392\u9664\u975e\u8cfc\u8cb7\u610f\u5716\u7684\u8ca0\u95dc\u9375\u5b57<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5982\u300c\u6559\u5b78\u300d\u3001\u300c\u7dad\u4fee\u300d\u3001\u300c\u8a55\u6e2c\u300d\u7b49\uff0c\u907f\u514d\u9810\u7b97\u6d6a\u8cbb\u5728\u552e\u5f8c\uff0f\u8cc7\u8a0a\u641c\u5c0b\u3002<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u52d5\u614b\u8abf\u6574\u8207\u512a\u5316<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u900f\u904e\u300c\u95dc\u9375\u5b57\u5831\u8868\u300d\u8ffd\u8e64 CTR\u3001CPC\u3001CVR\uff0c\u522a\u9664\u8868\u73fe\u5dee\u7684\u5b57\uff0c\u63d0\u5347\u512a\u8cea\u5b57\u6bd4\u4f8b\u3002<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u6301\u7e8c\u88dc\u5145\u8207\u8fed\u4ee3<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5229\u7528\u7cfb\u7d71\u6bcf\u65e5\u63a8\u9001\u7684\u524d 60 \u71b1\u641c\u8a5e\uff0c\u5b9a\u671f\u6aa2\u8996\u4e26\u88dc\u8db3\uff0c\u4fdd\u6301\u95dc\u9375\u5b57\u5eab\u7684\u5e02\u5834\u7af6\u722d\u529b\u3002<br><\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"\u7cfb\u7d71\u65b0\u529f\u80fd-\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\">\u7cfb\u7d71\u65b0\u529f\u80fd\uff1a\u95dc\u9375\u5b57\u5efa\u8b70\u66f8<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f7f\u7528\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u529f\u80fd\u5f97\u4ee5\u5feb\u901f\u767c\u60f3\u95dc\u9375\u5b57\u5ee3\u544a\u4e2d\u7684\u95dc\u9375\u5b57\u8a5e\uff0c\u50c5\u9700\u8981\u9ede\u64ca\u624b\u52d5\u5165\u95dc\u9375\u5b57\u6846\u4e0b\u65b9\u7684\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u6309\u9215<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-dominant-color=\"8f989d\" data-has-transparency=\"false\" style=\"--dominant-color: #8f989d;\" fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"577\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.02-1024x577.webp\" alt=\"\" class=\"wp-image-1269 not-transparent\" srcset=\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.02-1024x577.webp 1024w, https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.02-300x169.webp 300w, https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.02-768x433.webp 768w, https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.02.webp 1261w\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u9ede\u64ca\u5f8c\u5373\u6703\u8df3\u51fa\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u529f\u80fd<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-dominant-color=\"c5cbce\" data-has-transparency=\"false\" style=\"--dominant-color: #c5cbce;\" decoding=\"async\" width=\"1024\" height=\"564\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.17-1024x564.webp\" alt=\"\" class=\"wp-image-1270 not-transparent\" srcset=\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.17-1024x564.webp 1024w, https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.17-300x165.webp 300w, https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.17-768x423.webp 768w, https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.17.webp 1345w\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u53ef\u4ee5\u9078\u64c7\u9ede\u64ca\u4e0a\u65b9\u7684\u300c\u81ea\u52d5\u88dc\u8db3\u95dc\u9375\u5b57\u300d\uff0c\u6216\u8005\u4e00\u500b\u4e00\u500b\u52fe\u9078\u9700\u8981\u7684\u95dc\u9375\u5b57\u8a5e<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-dominant-color=\"bfc6cc\" data-has-transparency=\"false\" style=\"--dominant-color: #bfc6cc;\" decoding=\"async\" width=\"1024\" height=\"569\" sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.31-1-1024x569.webp\" alt=\"\" class=\"wp-image-1272 not-transparent\" srcset=\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.31-1-1024x569.webp 1024w, https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.31-1-300x167.webp 300w, https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.31-1-768x427.webp 768w, https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/\u622a\u5716-2026-02-24-\u4e0b\u53484.50.31-1.webp 1333w\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"PChome-RMN-Ads-\u95dc\u9375\u5b57\u898f\u5283\u5be6\u6230\u7bc4\u4f8b\"><strong>\u4e09\u3001PChome RMN Ads \u95dc\u9375\u5b57\u898f\u5283\u5be6\u6230\u7bc4\u4f8b<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>\u985e\u578b<\/strong><\/td><td><strong>\u7bc4\u4f8b\u95dc\u9375\u5b57<\/strong><\/td><td><strong>\u7b56\u7565\u8aaa\u660e<\/strong><\/td><\/tr><tr><td>\u5ee3\u6cdb\u95dc\u9375\u5b57<\/td><td>\u96fb\u6696\u6247\u3001\u5faa\u74b0\u6247<\/td><td>\u6253\u51fa\u54c1\u724c\u9577\u5c3e\u524d\u5148\u92ea\u8def\uff0c\u89c0\u5bdf\u6d41\u91cf\u8207\u9ede\u64ca\u5206\u4f48<\/td><\/tr><tr><td>\u7cbe\u6e96\u95dc\u9375\u5b57<\/td><td>Panasonic \u96fb\u6696\u6247\u3001Dyson \u5faa\u74b0\u6247<\/td><td>\u6355\u6349\u54c1\u724c\u5fe0\u5be6\u7c89\u7d72\uff0c\u7528\u4e2d\u9ad8\u51fa\u50f9\u4fdd\u6301\u66dd\u5149<\/td><\/tr><tr><td>\u9577\u5c3e\u95dc\u9375\u5b57<\/td><td>Panasonic EH2513W \u96fb\u6696\u6247 \u9ed1\u8272<\/td><td>\u9ad8\u5546\u8cfc\u8cb7\u610f\u5411\uff0c\u6295\u8cc7\u66f4\u9ad8\u51fa\u50f9\u5feb\u901f\u62c9\u9ad8\u8f49\u63db<\/td><\/tr><tr><td>\u7cfb\u7d71\u71b1\u641c\u8a5e<\/td><td>\u590f\u5b63 \u6dbc\u611f\u8863\u3001\u6dbc\u611f\u8863\u63a8\u85a6<\/td><td>\u8ddf\u9032\u7ad9\u5167\u71b1\u641c\u8da8\u52e2\uff0c\u70ba\u65b0\u54c1\u6216\u4fc3\u92b7\u6d3b\u52d5\u5feb\u901f\u5c0e\u5165\u6d41\u91cf<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"RMN-\u5ee3\u544a\u95dc\u9375\u5b57\u898f\u5283\u5e38\u898b\u8aa4\u5340\u8207\u89e3\u65b9\"><strong>\u56db\u3001RMN \u5ee3\u544a\u95dc\u9375\u5b57\u898f\u5283\u5e38\u898b\u8aa4\u5340\u8207\u89e3\u65b9<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u932f\u8aa4\u4e00\uff1a\u53ea\u6295\u5ee3\u6cdb\u5b57\uff0c\u5ffd\u7565\u9577\u5c3e<\/strong><strong><br><\/strong> \u2192 \u5efa\u8b70 20\u201330% \u9810\u7b97\u914d\u7f6e\u7d66\u9577\u5c3e\uff0c\u63d0\u5347 ROI\u3002<br><\/li>\n\n\n\n<li><strong>\u932f\u8aa4\u4e8c\uff1a\u672a\u7528\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u4e00\u9375\u62c9\u8a5e<\/strong><strong><br><\/strong> \u2192 \u6bcf\u6b21 Campaign \u4e00\u5b9a\u8981\u300c\u958b\u555f\u5efa\u8b70\u66f8\u300d\uff0c\u624d\u80fd\u5feb\u901f\u638c\u63e1\u7ad9\u5167\u5927\u6578\u64da\u3002<br><\/li>\n\n\n\n<li><strong>\u932f\u8aa4\u4e09\uff1a\u4e0d\u8a2d\u5ee3\u6cdb\u95dc\u9375\u5b57<\/strong><strong><br><\/strong> \u2192 \u82e5\u4e0d\u4f7f\u7528\u5ee3\u6cdb\u95dc\u9375\u5b57\uff0c\u8f03\u96e3\u64f4\u6563\u5230\u54c1\u724c\u8212\u9069\u5708\u5916\u7684\u5ba2\u7fa4\uff0c\u53ef\u80fd\u6703\u6709\u5ba2\u7fa4\u8d8a\u505a\u8d8a\u5c0f\u7684\u6f5b\u5728\u98a8\u96aa\u3002<br><\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u7d50\u8a9e<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u501f\u52a9\u5168\u65b0\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u8207\u300c\u52d5\u614b\u66f4\u65b0\u300d\u529f\u80fd\uff0c\u642d\u914d\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u4e09\u968e\u6bb5\u9078\u8a5e\u601d\u7dad\uff0c\u5373\u53ef\u5feb\u901f\u5efa\u7acb\u9ad8\u6548 RMN \u95dc\u9375\u5b57\u5eab\uff0c\u7cbe\u6e96\u9396\u5b9a\u8cfc\u7269\u610f\u5716\u5f37\u70c8\u7684\u8cb7\u5bb6\uff0c\u8b93 PChome Ads \u6295\u653e\u6210\u6548\u4e00\u98db\u885d\u5929\uff01<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u60f3\u5728 PChome \u96f6\u552e\u5a92\u9ad4\u7db2\u8def\uff08RMN\uff09\u5e73\u53f0\u4e0a\uff0c\u900f\u904e\u95dc\u9375\u5b57\u7cbe\u51c6\u89f8\u53ca\u8cfc\u7269\u610f\u5716\u5f37\u70c8\u7684\u7528\u6236\uff1f\u672c\u7bc7\u7d50\u5408 Google Ads \u7684\u9078\u8a5e\u908f\u8f2f\uff0c\u4ee5\u53ca\u6700\u65b0\u4e0a\u7dda\u7684\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u529f\u80fd\uff0c\u5e36\u4f60\u5b8c\u6574\u638c\u63e1\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u4e09\u968e\u6bb5\u898f\u5283\uff0c\u4ee5\u53ca\u5982\u4f55\u4e00\u9375\u62c9\u6eff\u71b1\u641c\u95dc\u9375\u5b57\uff0c\u8b93\u5ee3\u544a\u6548\u7387\u7834\u8868\uff01<\/p>\n","protected":false},"author":4,"featured_media":725,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[43,8,40,12,9,28,13,41,42,10,11],"class_list":["post-676","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-39","tag-pchome-ads","tag-pchome-rmn","tag-pchome-rmn-","tag-retail-media-network","tag-rmn","tag-rmn-","tag-42","tag-10","tag-11"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01 - PChome Ads University<\/title>\n<meta name=\"description\" content=\"\u60f3\u5728 PChome \u96f6\u552e\u5a92\u9ad4\u7db2\u8def\uff08RMN\uff09\u5e73\u53f0\u4e0a\uff0c\u900f\u904e\u95dc\u9375\u5b57\u7cbe\u51c6\u89f8\u53ca\u8cfc\u7269\u610f\u5716\u5f37\u70c8\u7684\u7528\u6236\uff1f\u672c\u7bc7\u7d50\u5408 Google Ads \u7684\u9078\u8a5e\u908f\u8f2f\uff0c\u4ee5\u53ca\u6700\u65b0\u4e0a\u7dda\u7684\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u529f\u80fd\uff0c\u5e36\u4f60\u5b8c\u6574\u638c\u63e1\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u4e09\u968e\u6bb5\u898f\u5283\uff0c\u4ee5\u53ca\u5982\u4f55\u4e00\u9375\u62c9\u6eff\u71b1\u641c\u95dc\u9375\u5b57\uff0c\u8b93\u5ee3\u544a\u6548\u7387\u7834\u8868\uff01\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-\u8cc7\u8a0a\u5206\u4eab\/\u5ee3\u544a\u5fc3\u6cd5\/pchome-rmn-\u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fpchome-ads-\u5ee3\u544a\u5fc3\u6cd5\u5927\u516c\u958b\uff01\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01 - PChome Ads University\" \/>\n<meta property=\"og:description\" content=\"\u60f3\u5728 PChome \u96f6\u552e\u5a92\u9ad4\u7db2\u8def\uff08RMN\uff09\u5e73\u53f0\u4e0a\uff0c\u900f\u904e\u95dc\u9375\u5b57\u7cbe\u51c6\u89f8\u53ca\u8cfc\u7269\u610f\u5716\u5f37\u70c8\u7684\u7528\u6236\uff1f\u672c\u7bc7\u7d50\u5408 Google Ads \u7684\u9078\u8a5e\u908f\u8f2f\uff0c\u4ee5\u53ca\u6700\u65b0\u4e0a\u7dda\u7684\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u529f\u80fd\uff0c\u5e36\u4f60\u5b8c\u6574\u638c\u63e1\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u4e09\u968e\u6bb5\u898f\u5283\uff0c\u4ee5\u53ca\u5982\u4f55\u4e00\u9375\u62c9\u6eff\u71b1\u641c\u95dc\u9375\u5b57\uff0c\u8b93\u5ee3\u544a\u6548\u7387\u7834\u8868\uff01\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-\u8cc7\u8a0a\u5206\u4eab\/\u5ee3\u544a\u5fc3\u6cd5\/pchome-rmn-\u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fpchome-ads-\u5ee3\u544a\u5fc3\u6cd5\u5927\u516c\u958b\uff01\/\" \/>\n<meta property=\"og:site_name\" content=\"PChome Ads University\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-24T01:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-24T08:56:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"830\" \/>\n\t<meta property=\"og:image:height\" content=\"554\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Wu Amber\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Wu Amber\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u4f30\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 \u5206\u9418\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/\"},\"author\":{\"name\":\"Wu Amber\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/#\/schema\/person\/493c74ed4538b27e0e0f7a23b4675b86\"},\"headline\":\"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01\",\"datePublished\":\"2025-09-24T01:00:00+00:00\",\"dateModified\":\"2026-02-24T08:56:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/\"},\"wordCount\":46,\"publisher\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/#organization\"},\"image\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp\",\"keywords\":[\"PChome Ads\u95dc\u9375\u5b57\u898f\u5283\",\"PChome RMN\",\"PChome RMN \u95dc\u9375\u5b57\",\"Retail Media Network\",\"RMN\",\"RMN \u5ee3\u544a\",\"RMN\u5ee3\u544a\",\"RMN\u95dc\u9375\u5b57\u5ee3\u544a\u898f\u5283\",\"\u95dc\u9375\u5b57\u5ee3\u544a\u7b56\u7565\",\"\u96f6\u552e\u5a92\u9ad4\",\"\u96f6\u552e\u5a92\u9ad4\u5ee3\u544a\"],\"articleSection\":[\"PChome RMN \u5ee3\u544a\u5fc3\u6cd5\"],\"inLanguage\":\"zh-TW\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/\",\"url\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/\",\"name\":\"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01 - PChome Ads University\",\"isPartOf\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp\",\"datePublished\":\"2025-09-24T01:00:00+00:00\",\"dateModified\":\"2026-02-24T08:56:47+00:00\",\"description\":\"\u60f3\u5728 PChome \u96f6\u552e\u5a92\u9ad4\u7db2\u8def\uff08RMN\uff09\u5e73\u53f0\u4e0a\uff0c\u900f\u904e\u95dc\u9375\u5b57\u7cbe\u51c6\u89f8\u53ca\u8cfc\u7269\u610f\u5716\u5f37\u70c8\u7684\u7528\u6236\uff1f\u672c\u7bc7\u7d50\u5408 Google Ads \u7684\u9078\u8a5e\u908f\u8f2f\uff0c\u4ee5\u53ca\u6700\u65b0\u4e0a\u7dda\u7684\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u529f\u80fd\uff0c\u5e36\u4f60\u5b8c\u6574\u638c\u63e1\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u4e09\u968e\u6bb5\u898f\u5283\uff0c\u4ee5\u53ca\u5982\u4f55\u4e00\u9375\u62c9\u6eff\u71b1\u641c\u95dc\u9375\u5b57\uff0c\u8b93\u5ee3\u544a\u6548\u7387\u7834\u8868\uff01\",\"breadcrumb\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#breadcrumb\"},\"inLanguage\":\"zh-TW\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#primaryimage\",\"url\":\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp\",\"contentUrl\":\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp\",\"width\":830,\"height\":554,\"caption\":\"PChome RMN \u95dc\u9375\u5b57\u898f\u5283\u5fc3\u6cd5\u5927\u516c\u958b\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u9996\u9801\",\"item\":\"https:\/\/ads.pchome.tw\/university\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PChome Ads\u95dc\u9375\u5b57\u898f\u5283\",\"item\":\"https:\/\/ads.pchome.tw\/university\/tag\/pchome-ads%e9%97%9c%e9%8d%b5%e5%ad%97%e8%a6%8f%e5%8a%83\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/#website\",\"url\":\"https:\/\/ads.pchome.tw\/university\/\",\"name\":\"PChome Ads University\",\"description\":\"PChome Ads University \u805a\u7126\u96f6\u552e\u5a92\u9ad4\u5ee3\u544a(RMN\u5ee3\u544a)\u7684\u64cd\u4f5c\u5be6\u52d9\u8207\u7b56\u7565\u898f\u5283\u3002\u5e73\u53f0\u4ee5\u7cfb\u7d71\u5316\u8ab2\u7a0b\u70ba\u4e3b\u8ef8\uff0c\u6db5\u84cb\u65b0\u624b\u5165\u9580\u3001\u9032\u968e\u512a\u5316\u3001\u6578\u64da\u5206\u6790\u8207\u81ea\u52d5\u5316\u5de5\u5177\u61c9\u7528\u7b49\u591a\u5143\u4e3b\u984c\uff0c\u8b93\u4f7f\u7528\u8005\u5feb\u901f\u638c\u63e1 RMN \u5ee3\u544a\u6295\u653e\u3001ROAS \u63d0\u5347\u7b56\u7565\u7b49\u6838\u5fc3\u6280\u80fd\u3002\",\"publisher\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/#organization\"},\"alternateName\":\"PChome-Ads-University\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ads.pchome.tw\/university\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-TW\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/#organization\",\"name\":\"PChome Ads University\",\"url\":\"https:\/\/ads.pchome.tw\/university\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/04\/logo_desktop.svg\",\"contentUrl\":\"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/04\/logo_desktop.svg\",\"width\":443,\"height\":40,\"caption\":\"PChome Ads University\"},\"image\":{\"@id\":\"https:\/\/ads.pchome.tw\/university\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/#\/schema\/person\/493c74ed4538b27e0e0f7a23b4675b86\",\"name\":\"Wu Amber\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/ads.pchome.tw\/university\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/64ca7dd2efa2855b2d12770b4c272c87497ebe0ab52f190a70fc5eb040293436?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/64ca7dd2efa2855b2d12770b4c272c87497ebe0ab52f190a70fc5eb040293436?s=96&d=mm&r=g\",\"caption\":\"Wu Amber\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01 - PChome Ads University","description":"\u60f3\u5728 PChome \u96f6\u552e\u5a92\u9ad4\u7db2\u8def\uff08RMN\uff09\u5e73\u53f0\u4e0a\uff0c\u900f\u904e\u95dc\u9375\u5b57\u7cbe\u51c6\u89f8\u53ca\u8cfc\u7269\u610f\u5716\u5f37\u70c8\u7684\u7528\u6236\uff1f\u672c\u7bc7\u7d50\u5408 Google Ads \u7684\u9078\u8a5e\u908f\u8f2f\uff0c\u4ee5\u53ca\u6700\u65b0\u4e0a\u7dda\u7684\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u529f\u80fd\uff0c\u5e36\u4f60\u5b8c\u6574\u638c\u63e1\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u4e09\u968e\u6bb5\u898f\u5283\uff0c\u4ee5\u53ca\u5982\u4f55\u4e00\u9375\u62c9\u6eff\u71b1\u641c\u95dc\u9375\u5b57\uff0c\u8b93\u5ee3\u544a\u6548\u7387\u7834\u8868\uff01","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-\u8cc7\u8a0a\u5206\u4eab\/\u5ee3\u544a\u5fc3\u6cd5\/pchome-rmn-\u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fpchome-ads-\u5ee3\u544a\u5fc3\u6cd5\u5927\u516c\u958b\uff01\/","og_locale":"zh_TW","og_type":"article","og_title":"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01 - PChome Ads University","og_description":"\u60f3\u5728 PChome \u96f6\u552e\u5a92\u9ad4\u7db2\u8def\uff08RMN\uff09\u5e73\u53f0\u4e0a\uff0c\u900f\u904e\u95dc\u9375\u5b57\u7cbe\u51c6\u89f8\u53ca\u8cfc\u7269\u610f\u5716\u5f37\u70c8\u7684\u7528\u6236\uff1f\u672c\u7bc7\u7d50\u5408 Google Ads \u7684\u9078\u8a5e\u908f\u8f2f\uff0c\u4ee5\u53ca\u6700\u65b0\u4e0a\u7dda\u7684\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u529f\u80fd\uff0c\u5e36\u4f60\u5b8c\u6574\u638c\u63e1\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u4e09\u968e\u6bb5\u898f\u5283\uff0c\u4ee5\u53ca\u5982\u4f55\u4e00\u9375\u62c9\u6eff\u71b1\u641c\u95dc\u9375\u5b57\uff0c\u8b93\u5ee3\u544a\u6548\u7387\u7834\u8868\uff01","og_url":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-\u8cc7\u8a0a\u5206\u4eab\/\u5ee3\u544a\u5fc3\u6cd5\/pchome-rmn-\u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fpchome-ads-\u5ee3\u544a\u5fc3\u6cd5\u5927\u516c\u958b\uff01\/","og_site_name":"PChome Ads University","article_published_time":"2025-09-24T01:00:00+00:00","article_modified_time":"2026-02-24T08:56:47+00:00","og_image":[{"width":830,"height":554,"url":"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp","type":"image\/png"}],"author":"Wu Amber","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005:":"Wu Amber","\u9810\u4f30\u95b1\u8b80\u6642\u9593":"2 \u5206\u9418"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#article","isPartOf":{"@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/"},"author":{"name":"Wu Amber","@id":"https:\/\/ads.pchome.tw\/university\/#\/schema\/person\/493c74ed4538b27e0e0f7a23b4675b86"},"headline":"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01","datePublished":"2025-09-24T01:00:00+00:00","dateModified":"2026-02-24T08:56:47+00:00","mainEntityOfPage":{"@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/"},"wordCount":46,"publisher":{"@id":"https:\/\/ads.pchome.tw\/university\/#organization"},"image":{"@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#primaryimage"},"thumbnailUrl":"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp","keywords":["PChome Ads\u95dc\u9375\u5b57\u898f\u5283","PChome RMN","PChome RMN \u95dc\u9375\u5b57","Retail Media Network","RMN","RMN \u5ee3\u544a","RMN\u5ee3\u544a","RMN\u95dc\u9375\u5b57\u5ee3\u544a\u898f\u5283","\u95dc\u9375\u5b57\u5ee3\u544a\u7b56\u7565","\u96f6\u552e\u5a92\u9ad4","\u96f6\u552e\u5a92\u9ad4\u5ee3\u544a"],"articleSection":["PChome RMN \u5ee3\u544a\u5fc3\u6cd5"],"inLanguage":"zh-TW"},{"@type":"WebPage","@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/","url":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/","name":"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01 - PChome Ads University","isPartOf":{"@id":"https:\/\/ads.pchome.tw\/university\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#primaryimage"},"image":{"@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#primaryimage"},"thumbnailUrl":"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp","datePublished":"2025-09-24T01:00:00+00:00","dateModified":"2026-02-24T08:56:47+00:00","description":"\u60f3\u5728 PChome \u96f6\u552e\u5a92\u9ad4\u7db2\u8def\uff08RMN\uff09\u5e73\u53f0\u4e0a\uff0c\u900f\u904e\u95dc\u9375\u5b57\u7cbe\u51c6\u89f8\u53ca\u8cfc\u7269\u610f\u5716\u5f37\u70c8\u7684\u7528\u6236\uff1f\u672c\u7bc7\u7d50\u5408 Google Ads \u7684\u9078\u8a5e\u908f\u8f2f\uff0c\u4ee5\u53ca\u6700\u65b0\u4e0a\u7dda\u7684\u300c\u95dc\u9375\u5b57\u5efa\u8b70\u66f8\u300d\u529f\u80fd\uff0c\u5e36\u4f60\u5b8c\u6574\u638c\u63e1\u300c\u5ee3\u6cdb\u2192\u7cbe\u6e96\u2192\u9577\u5c3e\u300d\u4e09\u968e\u6bb5\u898f\u5283\uff0c\u4ee5\u53ca\u5982\u4f55\u4e00\u9375\u62c9\u6eff\u71b1\u641c\u95dc\u9375\u5b57\uff0c\u8b93\u5ee3\u544a\u6548\u7387\u7834\u8868\uff01","breadcrumb":{"@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#breadcrumb"},"inLanguage":"zh-TW","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/"]}]},{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#primaryimage","url":"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp","contentUrl":"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/09\/RMN\u81ea\u64cd\u5b98\u7db2\u7cbe\u9078\u5716-11-1.webp","width":830,"height":554,"caption":"PChome RMN \u95dc\u9375\u5b57\u898f\u5283\u5fc3\u6cd5\u5927\u516c\u958b"},{"@type":"BreadcrumbList","@id":"https:\/\/ads.pchome.tw\/university\/pchome-rmn-%e8%b3%87%e8%a8%8a%e5%88%86%e4%ba%ab\/%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95\/pchome-rmn-%e9%97%9c%e9%8d%b5%e5%ad%97%e6%80%8e%e9%ba%bc%e9%81%b8%ef%bc%9fpchome-ads-%e5%bb%a3%e5%91%8a%e5%bf%83%e6%b3%95%e5%a4%a7%e5%85%ac%e9%96%8b%ef%bc%81\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u9996\u9801","item":"https:\/\/ads.pchome.tw\/university\/"},{"@type":"ListItem","position":2,"name":"PChome Ads\u95dc\u9375\u5b57\u898f\u5283","item":"https:\/\/ads.pchome.tw\/university\/tag\/pchome-ads%e9%97%9c%e9%8d%b5%e5%ad%97%e8%a6%8f%e5%8a%83\/"},{"@type":"ListItem","position":3,"name":"PChome RMN \u95dc\u9375\u5b57\u600e\u9ebc\u9078\uff1fPChome Ads \u5fc3\u6cd5\u5927\u516c\u958b\uff01"}]},{"@type":"WebSite","@id":"https:\/\/ads.pchome.tw\/university\/#website","url":"https:\/\/ads.pchome.tw\/university\/","name":"PChome Ads University","description":"PChome Ads University \u805a\u7126\u96f6\u552e\u5a92\u9ad4\u5ee3\u544a(RMN\u5ee3\u544a)\u7684\u64cd\u4f5c\u5be6\u52d9\u8207\u7b56\u7565\u898f\u5283\u3002\u5e73\u53f0\u4ee5\u7cfb\u7d71\u5316\u8ab2\u7a0b\u70ba\u4e3b\u8ef8\uff0c\u6db5\u84cb\u65b0\u624b\u5165\u9580\u3001\u9032\u968e\u512a\u5316\u3001\u6578\u64da\u5206\u6790\u8207\u81ea\u52d5\u5316\u5de5\u5177\u61c9\u7528\u7b49\u591a\u5143\u4e3b\u984c\uff0c\u8b93\u4f7f\u7528\u8005\u5feb\u901f\u638c\u63e1 RMN \u5ee3\u544a\u6295\u653e\u3001ROAS \u63d0\u5347\u7b56\u7565\u7b49\u6838\u5fc3\u6280\u80fd\u3002","publisher":{"@id":"https:\/\/ads.pchome.tw\/university\/#organization"},"alternateName":"PChome-Ads-University","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ads.pchome.tw\/university\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-TW"},{"@type":"Organization","@id":"https:\/\/ads.pchome.tw\/university\/#organization","name":"PChome Ads University","url":"https:\/\/ads.pchome.tw\/university\/","logo":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/ads.pchome.tw\/university\/#\/schema\/logo\/image\/","url":"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/04\/logo_desktop.svg","contentUrl":"https:\/\/ads.pchome.tw\/university\/wp-content\/uploads\/2025\/04\/logo_desktop.svg","width":443,"height":40,"caption":"PChome Ads University"},"image":{"@id":"https:\/\/ads.pchome.tw\/university\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/ads.pchome.tw\/university\/#\/schema\/person\/493c74ed4538b27e0e0f7a23b4675b86","name":"Wu Amber","image":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/ads.pchome.tw\/university\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/64ca7dd2efa2855b2d12770b4c272c87497ebe0ab52f190a70fc5eb040293436?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/64ca7dd2efa2855b2d12770b4c272c87497ebe0ab52f190a70fc5eb040293436?s=96&d=mm&r=g","caption":"Wu Amber"}}]}},"_links":{"self":[{"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/posts\/676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/comments?post=676"}],"version-history":[{"count":4,"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/posts\/676\/revisions"}],"predecessor-version":[{"id":1275,"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/posts\/676\/revisions\/1275"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/media\/725"}],"wp:attachment":[{"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/media?parent=676"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/categories?post=676"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ads.pchome.tw\/university\/wp-json\/wp\/v2\/tags?post=676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}